Sport has been almost entirely absent from our lives since the Coronavirus pandemic forced most of the planet into a state of stringently marshalled social separation. Even the most commercially powerful sports, like football and basketball, ground to a complete halt in March, costing clubs, franchises and leagues a fortune in lost revenue.
But while most sports are only just beginning to venture tentative plans for a pared-back return, WWE (World Wrestling Entertainments, inc.) insisted that the show must go on in early April. Helpfully, WWE wrestling was deemed an essential business, allowing the company to maintain a behind-closed-doors live wrestling schedule.
Thinking of investing in WWE? This guide will explain how to buy WWE stock, take a look at the best stockbrokers and consider the company’s prospects going forward.
Where to Buy WWE Stock
If you’re looking to trade WWE stock, we advise creating an account with one of our recommended online stockbrokers. If you’re outside the United States, select Plus500. If you’re inside the US or Canada, Stash Invest is the best platform on which to buy WWE stock.
1. Plus500 – No.1 Stockbroker for non-US customers
Looking for a trustworthy broker on which to trade WWE? If you’re based in the UK, Plus500 is a safe, competitively priced trading platform that offers CFD and FX trading.
This London-based broker also offers a comprehensive choice of markets and instruments to trade on, including WWE stock. Pricing is competitive – spreads are generally low and commission is non-existent – and the £100 minimum deposit is affordable.
Leverage, which allows you to boost the value of a trade beyond your own capital, goes up to 1:30 for retail accounts and 1:300 for professional accounts at Plus500.
You can choose to invest on the desktop site or the mobile app. You can also choose from a variety of payment methods, including PayPal and Skrill as well as bank cards.
Regulated by several international financial authorities, including the UK's Financial Conduct Authority (FCA) and the Australian Securities and Investments Commission (ASIC), Plus500 is also listed on the London Stock Exchange and discloses its financials, so you know you’re in safe hands.
- Lowest spreads in the market
- Trade a wide range of stocks
- No commission on trades
- Light on educational resources
2. Stash Invest – Best Stockbroker for US and Canada
The world of stock market investing can seem intimidating if you’re a complete novice, which is why Stash Invest is such a valuable addition to the US market. Available as an app, Stash aims to offer beginners a refreshingly approachable route into the stock market.
Stash simplifies the process of buying stock and provides easy to follow guidance throughout, allowing you to build your knowledge while making sensible, well-informed investments. Plus, thanks to fractional stock purchasing, it’s possible to buy WWE stock and build a diverse portfolio relatively cheaply. Even prohibitively expensive stock becomes affordable when you don’t have to invest in whole shares.
Fees start at just $1 for a beginner plan that grants you a brokerage account, a Stash online bank account and debit card. A $3 package throws in added tax benefits for retirement investing while the most expensive plan ($9) includes investment plans for two kids, a monthly market insights report and a metal card with enhanced rewards.
- $0 minimum balance
- Allows fractional stock purchases
- $1 monthly fee
- Lower number of shares in comparison to other brokers
- $9 a month to unlock the complete features
Should I Buy WWE stock? Points to Consider
Before you buy WWE stock, or invest in similar entertainment assets like Disney stock, it’s a good idea to do your research. We always recommend taking a closer look at the company fundamentals, historic price movements and forecasts before you invest any money.
WWE business model and share price history
WWE’s response to the Coronavirus crisis was incisive but controversial. The company moved to slash costs in anticipation of lost revenue during the inevitable economic slowdown, which entailed the immediate release of several high-profile wrestlers and the furloughing of a significant proportion of its staff.
WWE has also continued to hold live wrestling events, which were obligingly classified as ‘essential business’ by Florida’s Gov. Ron DeSantis. The decision has, perhaps unsurprisingly, attracted plenty of criticism, but allows the company to fulfil exclusive TV rights contracts. On April 4-5, WWE’s flagship annual event, WrestleMania, attracted 967 million video views, a record audience for the event.
Later that month, WWE reported stronger than expected first-quarter results. Revenue hit $291 million, beating analyst predictions and up 60% year-over-year. Operating income also moved in the right direction, showing a gain of $53 million, up from a loss of $6.8 million in Q1 2019.
Investors were clearly impressed, and WWE shares promptly shot up 14.6% on April 24. Having lost 19% of its value between February 19 and March 23 (compared to a 34% decline in the S&P 500) WWE stock has rallied swiftly and could go higher if July’s Q2 results show further evidence that the entertainment company has weathered the COVID-19 crisis.
WWE stock dividend information
WWE has suspended its $500 million buyback scheme in light of the Coronavirus crisis but is proceeding with its monthly dividend payment. The annual dividend is $0.48, with a dividend yield of 1.06%.
Shareholders are due to receive the next dividend payment on Thursday, June 25.
WWE stock forecast and prediction
WWE’s median 12-month target price according to CNN – based on 15 analyst forecasts – is $50.00, with a low target of $30.00 and a high target of $66.00. The median target represents an 8.55% increase on the current price of $46.06.
MarketBeat’s analyst ratings are more optimistic, reporting a median target of $55.80 and a consensus rating of Buy.
How to Buy WWE Stock on Plus500
It’s quick and easy to buy WWE stock at our recommended broker, Plus500. Assuming you’ve signed up and funded your broker account, follow these simple steps to invest in WWE stock.
Step 1: Search for WWE (WWE) Stock
Look up WWE by typing the ticker symbol WWE into the search box.
Step 2: Click on the instrument
Select WWE from the drop-down menu to bring up the WWE trading screen.
Step 3: Choose Buy or Sell
Choose either ‘Sell’ or ‘Buy’ to open a long or short position on WWE.
Step 4: Configure your trade and hit Buy or Sell
Set your leverage amount, Stop loss and Take profit order limits, then select ‘Buy’ or ‘Sell’.
Investing in WWE stock – Final Thoughts
Under the stewardship of Vince McMahon, WWE’s response to the COVID-19 crisis has attracted criticism, but impressive Q1 results and a resurgent share price indicate that the company is doing something right. Indeed, it appears that WWE could emerge from the pandemic relatively unscathed.
While WWE is currently filming behind closed doors and therefore missing out on live audience revenue, these pared-down TV-only events are significantly cheaper to produce, so the overall impact on revenue is negligible. McMahon has said these unprecedented times “require us to be especially nimble, creative and efficient in order to ensure the long-term value of WWE.” So far, his company’s response has been controversial but effective.
If you do want to buy WWE stock today, we advise signing up to one of our recommended online stockbrokers. If you live outside the US, we suggest Plus500, while Fidelity is our top pick for US traders.
Plus500 - No.1 CFD broker for non-U.S. customers
- Lowest spreads in the market
- No commissions on trades
- Listed on the stock exchange and FCA & CySEC regulated
- Advanced stock analysis tools including historical charts, news, and realtime prices
- Over 2,000 shares to buy
Stash Invest - Invest in stocks with just $5
- U.S. friendly stock broker
- Fractional shares available - invest in stocks with just $5
- Fees as low as $1 per month for basic banking and personal investing
- Build a portfolio of stocks and ETFs for free
- $50 bonus available when you deposit $300 within 30 days
Should I buy WWE stock or wait?
Given its strong performance during the Coronavirus crisis, WWE goes into Q2 accompanied by bullish market sentiment and upgraded price targets. We think it's currently a Buy.
What are the fees when buying WWE stock?
Zero-commission trading is available to European clients who trade on Plus500. This means that Plus500 doesn't add a dealing charge or any administrative fees when you trade WWE. However, you still have to consider the spread and other charges like overnight fees.
Is there a WWE stock price prediction?
CNN’s 12-month price target, based on the predictions of 15 analysts, is $50.00, an 8.55% increase on the current price.
What does the WWE stock dividend pay?
WWE currently pays an annual dividend of $0.48 per share.
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