New Bitcoin Rival Promises Anonymity for Online Purchases ByTimothy SohnPRO INVESTOR Updated: 12 September 2021 DisclosureWe sometimes use affiliate links in our content, when clicking on those we might receive a commission – at no extra cost to you. By using this website you agree to our terms and conditions and privacy policy. (CNBC) – A new cryptocurrency launched late last week, claiming to allow users to make online purchases anonymously and sparking controversy and a negative reaction from the authorities. Zcash launched last Friday and is currently worth $498 dollars per coin, in comparison to $706 for one bitcoin. Zcash uses a technique called “zero-knowledge proofs” to ensure coin exchanges are valid but without revealing extra information to either user.