VeChain Pushes for Food Safety With New Supply Chain Program

VeChain, the self-described “World’s Leading Blockchain Application Platform Driven by Enterprise Adoption,” has revealed what it calls a blockchain-enabled food safety solution built on top of its platform, according to a press release from the group.

“The solution allows blockchain technology to be deployed in the food sector with the fastest lead time compared with any other platform in the industry. The VeChain ToolChain™ powered Food Safety Solution integrates VeChain’s industry-leading technology and experience with business-ready technical features, solving the most urgent needs for the food industry in this new era,” the release reads on the matter.

A large part of this initiative is due to the COVID-19 pandemic, which has required the world be more careful about shipping and taking care of food, the release also notes. As a result, people around the world are more willing than ever to pay a premium for reliable foods and tracking methods. VeChain will be offering a solution for just that.

The group’s network will provide four values:

1. Enable Enterprises To Introduce And Complete Blockchain Proof-of-concept Efficiently.
2. Facilitate Large-scale Blockchainization In A Fast And Cost-effective Way.
3. Enhance Brand Image And Consumer Confidence On Food Products.
4. Unleash New Business Value By Data On Blockchain Platform