In their recent announcement, the Litecoin Foundation shared one of the biggest steps that LTC has made towards increasing awareness in 2019. The announcement states that the Foundation is partnering with Miami Dolphins and that LTC will become the famous brand’s official cryptocurrency.
We are excited to announce Litecoin as the Official Cryptocurrency of the Miami Dolphins! ????
— Litecoin Foundation (@LTCFoundation) July 11, 2019
The new announcement is expected to push the awareness, exposure, and adoption of Litecoin quite strongly. Cryptos are already constantly being adopted by individuals, businesses, and even institutions, albeit slowly and hesitantly. Crypto trading is growing all around the world, and a partnership such as this will certainly be a powerful alignment between LTC and one of the world’s most recognizable brands.
It is also noteworthy that the collaboration is launching just in time for the 2019 NFL season. As a result, Litecoin can use this to tap into one of the biggest and most passionate fan bases in the world of sports. Not to mention the advertising opportunity that is coming in the form of Hard Rock Stadium, and the fact that it will be included across the online properties and content owned by the team.
Fans can now buy tickets with Litecoin
The partnership between Litecoin and Miami Dolphins, as well as the one with Aliant Payments, will allow game attendees to use Litecoin and Bitcoin when purchasing tickets for the 50/50 raffle. Not only that, but half of the fund will go to charitable causes. The tickets can be purchased on the internet, or via the raffle sellers and kiosks throughout Hard Rock Stadium.
Litecoin’s founder, Charlie Lee, commented by saying that the Litecoin Foundation is thrilled that LTC has become Miami Dolphins’ official coin. This will place the coin directly in front of a massive audience of millions upon millions of people around the globe.
The timing could not be better as well, as coin prices are surging, and so is the adoption of cryptocurrencies around the world. All of this gives the coins not only value, but also real-world use cases, most of which were not there only a short while ago. Lee sees the new move as a powerful opportunity for raising awareness and educating people on LTC, as well as on cryptocurrencies in general.
Miami Dolphins VP, Kim Rometo, commented as well, saying that the brand’s goal was and is to deliver new exciting experiences for the fans. Partnership with Litecoin will definitely deliver that and even result in donations for great causes along the way.
As for Litecoin itself, the coin remains among the most available and frequently transacted cryptos in the world. It is also currently the fourth largest coin by market cap, smaller only than XRP, ETH, and BTC itself.
Those looking to buy Litecoin (LTC) can currently do it at a price of $101.29. Meanwhile, the coin continues to gather popularity due to low transaction costs, greater speeds, and great security.