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Boyd Gaming Corporation, one of the largest and most established casino operators in the United States, has entered into a significant Software-as-a-Service (SaaS) agreement with Agilysys, Inc. to implement the InfoGenesis point-of-sale (POS) ecosystem across its entire portfolio of 28 properties. Announced in May 2025, this enterprise-wide deployment represents one of the gaming industry’s most substantial technology investments of the year and signals Boyd’s commitment to digital transformation in the competitive casino hospitality landscape.
The adoption of Agilysys’ cloud-based, omnichannel solution will standardize Boyd’s POS operations across its nationwide footprint, replacing a patchwork of legacy systems with a unified platform designed to enhance guest experiences, streamline operations, and provide actionable business intelligence. The implementation encompasses everything from self-service kiosks and mobile ordering capabilities to kitchen display systems and advanced analytics tools.
Key Takeaways
- Portfolio-Wide Implementation: Boyd Gaming will deploy the Agilysys InfoGenesis POS ecosystem across all 28 of its properties, creating a standardized technology platform throughout its operations.
- Omnichannel Capabilities: The solution includes self-service kiosks, mobile ordering, kitchen display systems, and integrated loyalty features that work seamlessly across all customer touchpoints.
- Cloud-Based SaaS Model: The agreement utilizes a Software-as-a-Service approach, reducing capital expenditures while ensuring continuous updates and scalability.
- Guest Experience Focus: Boyd expects significant improvements in service speed, personalization, and convenience through unified customer data and multiple ordering options.
- Operational Efficiency: Centralized menu management, real-time analytics, and automated workflows will streamline operations and optimize staffing across properties.
- Strategic Partnership: The collaboration between Boyd Gaming and Agilysys represents a long-term commitment to technology-driven hospitality innovation.
- Industry Trend: This implementation reflects the broader shift toward integrated, data-driven solutions in the gaming and hospitality sectors.
Comprehensive Modernization Through Technology
The InfoGenesis POS ecosystem represents a dramatic upgrade from traditional, siloed point-of-sale systems. Its modular, cloud-based architecture allows Boyd Gaming to implement a consistent technology standard while maintaining the flexibility to address unique requirements at individual properties.
InfoGenesis POS: The Core Platform
At the heart of the implementation is the InfoGenesis POS system itself, a comprehensive solution specifically designed for complex hospitality environments. Key functionalities include:
- Resilient Architecture: The system can operate independently if network connectivity is lost, a critical feature in 24/7 casino environments.
- Multi-Venue Management: Centralized control of menus, pricing, and promotions across all properties from a single dashboard.
- Flexible Configuration: Support for various service types from fine dining to quick service to portable kiosks on the casino floor.
- Real-Time Reporting: Instant access to sales data, labor metrics, and inventory utilization to support data-driven decision making.
- Unified Guest Profiles: Integration with Boyd’s loyalty program to recognize guests and their preferences across all touchpoints.
Johan Martensson, Senior Vice President of Business and Technology at Boyd Gaming, highlighted the significance of these capabilities: “The unified technology and feature sets across solutions in the InfoGenesis POS ecosystem were key factors in our decision to commit to this technology across our properties. Delivering exceptional guest service is at the core of the Boyd brand, and we are confident the InfoGenesis solution will further enhance the guest experience across our nationwide operations.”
Enhanced Guest Touchpoints
Beyond the core POS functionality, the implementation includes several modules designed to transform how guests interact with Boyd Gaming properties:
Self-Service Kiosks
Self-service kiosks will be deployed at strategic locations throughout Boyd properties, allowing guests to:
- Order and pay for food and beverages without staff assistance
- Access loyalty program information and personalized offers
- Reduce wait times during peak periods
- Minimize physical contact points, a consideration that remains important to many guests
On-Demand Mobile Ordering
The InfoGenesis mobile ordering capabilities enable guests to place orders from anywhere on property using their own devices:
- Browse digital menus with rich imagery and detailed descriptions
- Place orders from anywhere—poolside, hotel room, or gaming floor
- Receive notifications when orders are ready
- Access previous orders for quick reordering of favorites
Kitchen Display Systems (KDS)
In back-of-house operations, the InfoGenesis ecosystem includes sophisticated kitchen display systems that will:
- Replace printed tickets with digital order management
- Prioritize and route orders based on preparation time and complexity
- Provide real-time status updates to service staff
- Track key performance metrics like preparation times and order accuracy
Joe Youssef, Senior Vice President and Chief Commercial Officer at Agilysys, emphasized the collaborative nature of the implementation: “Through close collaboration with Boyd Gaming, we demonstrated how Agilysys can help teams across properties leverage InfoGenesis deployed in a SaaS model to achieve their near-term and long-term vision for creating remarkable guest experiences, enhancing automation to support staff and delivering deeper operational insights.”
Strategic Rationale: Beyond Technology Modernization
Boyd Gaming’s decision to standardize on the InfoGenesis platform across its entire portfolio reflects strategic considerations that extend well beyond simple technology refreshment. The company sees this investment as critical to maintaining competitive advantage in an increasingly technology-centric industry.
Elevating the Guest Experience
In the competitive casino market, guest experience has emerged as a primary differentiator. The InfoGenesis implementation directly addresses several key elements of that experience:
Personalization at Scale
By unifying guest data across all touchpoints, the platform enables Boyd to deliver truly personalized interactions:
- Recognition of loyal guests regardless of which property they visit
- Individualized offers based on preferences and history
- Consistent experience from property to property
- Seamless service recovery when issues arise
Convenience and Choice
Modern guests expect options in how they interact with hospitality venues. The omnichannel approach provides:
- Multiple ordering and payment methods to match guest preferences
- Reduced friction in accessing food, beverage, and other amenities
- Consistent experience whether using mobile, kiosk, or traditional service
- Flexibility to adopt new interaction methods as technology evolves
Speed and Accuracy
Fast, accurate service remains fundamental to guest satisfaction. The InfoGenesis ecosystem enhances this through:
- Streamlined ordering processes that reduce wait times
- Accurate transmission of guest preferences to preparation staff
- Clear communication of order status to guests
- Efficient payment processing with multiple options
Operational Excellence and Efficiency
From an operational perspective, the unified platform delivers numerous advantages that directly impact profitability and consistency:
Centralized Management
With 28 properties spread across 10 states, centralized management capabilities deliver substantial benefits:
- Consistent menu offerings and pricing when desired
- Rapid deployment of seasonal promotions and limited-time offers
- Simplified compliance with regulatory requirements
- Efficient testing of new concepts before wide deployment
Data-Driven Decision Making
The platform’s advanced analytics will provide Boyd’s management team with unprecedented visibility:
- Real-time performance metrics across all properties
- Comparison of similar venues to identify best practices
- Insights into guest preferences and spending patterns
- Labor optimization based on actual demand patterns
Staff Enablement
In an industry facing ongoing staffing challenges, technology that enhances staff capabilities becomes critical:
- Intuitive interfaces that reduce training time and increase accuracy
- Automation of routine tasks to focus staff on guest interactions
- Clear communication between front and back of house
- Performance metrics to recognize and reward excellence
Implementation Approach and Timeline
While the companies have not disclosed the specific implementation timeline, industry experts familiar with large-scale hospitality technology deployments suggest a phased approach is likely:
Phase 1: Pilot Properties
The initial implementation will likely focus on 2-3 properties to validate configurations and refine training approaches. This phase typically includes:
- Core POS functionality at selected venues
- Limited deployment of self-service kiosks
- Integration with existing loyalty systems
- Staff training and process refinement
Phase 2: Regional Rollout
Following successful pilots, implementation would typically proceed by region to leverage implementation teams efficiently:
- Sequential property implementations grouped by geographic proximity
- Standardized deployment methodology refined during pilot phase
- Progressive addition of advanced features like mobile ordering
- Regional support teams established to ensure smooth operations
Phase 3: Feature Enhancement
With basic functionality established across the portfolio, attention would shift to advanced capabilities:
- Expansion of self-service options to additional locations
- Enhanced analytics and reporting
- Advanced loyalty and promotional integration
- Optimization based on performance data from early implementations
The SaaS model offers significant advantages for this phased approach, as it allows Boyd to activate new features without additional hardware deployments or major software upgrades.
Industry Context and Market Significance
Boyd Gaming’s enterprise-wide adoption of the InfoGenesis ecosystem represents part of a broader trend in the gaming and hospitality industries toward unified, cloud-based technology platforms.
Evolution of Casino Technology
The casino industry has undergone several waves of technology adoption:
- Legacy Systems Era (1990s-2000s): Characterized by property-specific systems with limited integration and primarily focused on basic transaction processing.
- Consolidation Period (2010s): As gaming companies expanded through mergers and acquisitions, they inherited multiple technology platforms, creating operational challenges and inconsistent guest experiences.
- Digital Transformation Era (Current): Forward-thinking operators are now implementing unified platforms that enable consistent operations, data-driven decision making, and enhanced guest experiences.
Boyd’s move places it firmly in the vanguard of this third wave, positioning the company to capitalize on the operational and experiential benefits of a truly integrated approach.
Competitive Positioning
Within the competitive landscape, technology has become increasingly important as a differentiator. Several factors make this implementation particularly significant:
Scale and Scope
The 28-property deployment represents one of the largest single POS implementations in the gaming industry, demonstrating Boyd’s commitment to comprehensive digital transformation.
Regional Casino Leadership
As a leader in the regional casino segment, Boyd’s technology investments set benchmarks that competitors will likely need to match to remain competitive.
Focus on Total Guest Experience
The implementation reflects the industry’s shift from gaming-centric to experience-centric operations, recognizing that non-gaming amenities significantly influence overall guest satisfaction and property selection.
Financial Implications and Expected Returns
While financial terms of the agreement were not disclosed, industry analysts suggest several dimensions of potential return on investment:
Revenue Enhancement
The technology is expected to positively impact revenue through:
- Increased guest spend via convenient ordering options
- More effective promotional targeting using unified data
- Higher capture rate of impulse purchases through self-service options
- Enhanced loyalty driven by consistent, personalized experiences
Operational Savings
Cost benefits are likely to come from several areas:
- Reduced labor costs through self-service options and operational efficiency
- Lower training expenses due to standardized systems across properties
- Decreased IT maintenance costs through the SaaS model
- Improved inventory management and reduced waste
Strategic Value
Beyond immediate financial returns, the implementation delivers strategic benefits:
- Improved competitive positioning in key markets
- Enhanced ability to integrate future acquisitions
- Platform for ongoing innovation and feature deployment
- Valuable data assets to inform future investment decisions
Executive Perspectives
The comments from leadership at both companies highlight the strategic importance of this partnership.
From Boyd Gaming’s perspective, Johan Martensson emphasized both the technology unification and guest experience benefits: “The unified technology and feature sets across solutions in the InfoGenesis POS ecosystem were key factors in our decision to commit to this technology across our properties. Delivering exceptional guest service is at the core of the Boyd brand, and we are confident the InfoGenesis solution will further enhance the guest experience across our nationwide operations.”
Agilysys’ Joe Youssef highlighted the collaborative approach and long-term vision: “Through close collaboration with Boyd Gaming, we demonstrated how Agilysys can help teams across properties leverage InfoGenesis deployed in a SaaS model to achieve their near-term and long-term vision for creating remarkable guest experiences, enhancing automation to support staff and delivering deeper operational insights.”
These statements reflect the partnership nature of the agreement, with both companies aligned on the transformative potential of the implementation.
Future Outlook and Industry Impact
Looking ahead, Boyd Gaming’s adoption of the InfoGenesis ecosystem is likely to influence broader industry trends in several ways:
Accelerated Digital Transformation
As one of the industry’s most respected operators makes this significant commitment to technology-enabled guest experiences, competitors will face increased pressure to pursue similar initiatives.
SaaS Adoption in Gaming
The Software-as-a-Service model has seen slower adoption in gaming than in some other industries. Boyd’s embrace of this approach may accelerate the shift away from traditional licensed software deployments.
Data as Strategic Asset
The unified data platform created through this implementation will become an increasingly valuable asset, enabling more sophisticated marketing, operational optimization, and guest experience personalization.
Integration of Digital and Physical Experiences
As guests become accustomed to the convenience of digital ordering and self-service, expectations will evolve across the industry, pushing operators to seamlessly blend physical and digital touchpoints and probably adopt crypto gaming payments as they become increasingly popular.
Conclusion: Setting a New Standard for Casino Hospitality
Boyd Gaming’s adoption of the Agilysys InfoGenesis POS ecosystem represents more than a simple upgrade. It signifies a strategic repositioning around digital transformation and guest-centric operations. By implementing this comprehensive platform across its nationwide portfolio, Boyd establishes a new standard for operational consistency, data-driven decision making, and personalized guest experiences in the casino industry.
The partnership between Boyd Gaming and Agilysys exemplifies how traditional gaming operators can embrace technology innovation while staying true to their core focus on exceptional hospitality. As the implementation progresses across Boyd’s properties, it will likely serve as a case study in effective digital transformation for the broader hospitality industry.
For guests of Boyd Gaming properties, the most visible impact will be enhanced convenience, personalization, and service speed. Behind the scenes, the unified platform will drive operational efficiencies, enable more effective marketing, and provide actionable insights to refine the guest experience continuously. This combination of guest-facing enhancements and operational improvements positions Boyd Gaming for continued success in an increasingly competitive and technology-enabled industry.
References
- GuruFocus. (2025, May). “Agilysys Inc. (AGYS) Secures SaaS Agreement with Boyd Gaming for InfoGenesis POS Deployment.”
- Agilysys. (2025). “InfoGenesis POS Ecosystem.”
- Financial Times Markets. (2025, May 19). “Boyd Gaming Corporation Chooses Agilysys InfoGenesis SaaS Ecosystem as Its Point-of-Sale (POS) Solution Standard.”
- Info-Tech Research Group. (2025). “Agilysys InfoGenesis POS – Software Reviews.”
- Investing.com Australia. (2025, May). “Boyd Gaming Enhances POS Systems with Agilysys SaaS Deal.”
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