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Vlad Mihalache
PRO INVESTOR
SEO Content Strategist
Vlad Mihalache blends SEO, content strategy, and a deep understanding of iGaming and crypto to create content that actually moves the needle.
He’s worked behind the scenes to help brands rank, engage, and convert. Whether it’s an analysis of a free spins bonus, an explainer on blockchain betting, or an SEO overhaul, he knows how to turn complex topics into content that works.
Highlights
- 9+ years in iGaming & Crypto SEO, specializing in content marketing, affiliate strategies, and evergreen content.
- Former SEO Content Manager for top gambling brands, growing organic traffic by 2,700% through optimized content and SEO strategies.
- Crypto industry experience since 2016, first working with Trade.com, then ghostwriting for ICOs, NFT projects, and DeFi platforms.
- Expert in free spins, casino bonuses, and blockchain gambling, having tested and reviewed 500+ slot games and crypto casino platforms.
- SEO strategist with hands-on expertise in on-page optimization, keyword research, and SERP 1 winning content strategies.
Experience
Vlad Mihalache has built a career around understanding player intent and creating content that ranks and converts.
Having worked with leading iGaming brands, he has managed SEO-driven content strategies for 16+ affiliate sites, optimizing pages for high-value keywords and improving content E-E-A-T.
Vlad has helped casino brands boost organic traffic and improve player retention.
His SEO expertise ensures content remains competitive in highly saturated search spaces, while his editorial skills guarantee engaging, researched, and player-friendly content.
Key Achievements in iGaming
- Managed SEO content strategy for multiple iGaming platforms, doubling organic traffic and growing clicks from ~20K/month to over 700K/month.
- Developed SEO-optimized content frameworks, improving on-page ranking signals and internal linking strategies.
- Led teams of writers and editors, implementing SOPs for content quality, compliance, and responsible gambling standards.
- Specialist in free spins & promotions, ensuring transparency in bonus mechanics, wagering requirements, and player eligibility.
Crypto & Blockchain Experience
Vlad’s involvement in crypto started in 2016 at Trade.com, where he worked on crypto trading and financial product marketing. Since then, he has traded, written, and optimized content for blockchain startups, DeFi projects, and NFT launches.
From ghostwriting whitepapers for ICOs to covering Web3 gaming and decentralized gambling, Vlad understands how crypto content needs to balance education, compliance, and SEO discoverability.
Key Achievements in Crypto Content
- Optimized SEO for crypto casino platforms, improving rankings for terms like “best Bitcoin casinos” and “Ethereum gambling sites”.
- Ghostwrote whitepapers for multiple blockchain projects, covering smart contracts, DeFi ecosystems, and NFT utility.
- Created evergreen crypto content, explaining concepts like Proof of Stake, Layer 2 scaling, and tokenomics.
- Developed SEO strategies for blockchain gaming sites, ensuring visibility in emerging niches like Play-to-Earn and Web3 casinos.
Areas of Expertise
- SEO Content Strategy – Researching high-converting keywords, optimizing on-page structure, and building content hubs for long-term rankings.
iGaming & Casino SEO – Expertise in free spins, no-deposit bonuses, slot mechanics, and blackjack strategies. - Crypto Casinos & Blockchain Gambling – Writing and optimizing crypto casino reviews, payment guides, and DeFi gambling insights.
- Affiliate & Performance Marketing – Crafting SEO-driven content that converts traffic into sign-ups and deposits.
- Editorial Leadership – Managing content teams, implementing editorial SOPs, and ensuring quality compliance.
- Data-Driven Growth – Using Ahrefs, SEMrush, and Google Analytics to track content performance and refine strategies.
Education
Marketing Bachelor’s Degree, Academy of Economic Studies (2016-2019)
Certifications:
- Google Adwords & Google Analytics
- Meta Blueprint
- Google UX/UI Certification
Publications & Features
Vlad’s content has been featured across top iGaming and crypto platforms, including:
- chipy.com – Free spins & casino bonuses
- business2community.com – Crypto & business strategies
- digitalpedia.ro – SEO & content marketing insights
Crypto promotions on this site do not comply with the UK Financial Promotions Regime and is not intended for UK consumers. Note that the content on this site should not be considered investment advice. Investing is speculative. When investing your capital is at risk. This site is not intended for use in jurisdictions in which the trading or investments described are prohibited and should only be used by such persons and in such ways as are legally permitted. Your investment may not qualify for investor protection in your country or state of residence, so please conduct your own due diligence. This website is free for you to use but we may receive commission from the companies we feature on this site.
