Vlad Mihalache blends SEO, content strategy, and a deep understanding of iGaming and crypto to create content that actually moves the needle.
Heโs worked behind the scenes to help brands rank, engage, and convert. Whether itโs an analysis of a free spins bonus, an explainer on blockchain betting, or an SEO overhaul, he knows how to turn complex topics into content that works.
Highlights
9+ years in iGaming & Crypto SEO, specializing in content marketing, affiliate strategies, and evergreen content.
Former SEO Content Manager for top gambling brands, growing organic traffic by 2,700% through optimized content and SEO strategies.
Crypto industry experience since 2016, first working with Trade.com, then ghostwriting for ICOs, NFT projects, and DeFi platforms.
Expert in free spins, casino bonuses, and blockchain gambling, having tested and reviewed 500+ slot games and crypto casino platforms.
SEO strategist with hands-on expertise in on-page optimization, keyword research, and SERP 1 winning content strategies.
Experience
Vlad Mihalache has built a career around understanding player intent and creating content that ranks and converts.
Having worked with leading iGaming brands, he has managed SEO-driven content strategies for 16+ affiliate sites, optimizing pages for high-value keywords and improving content E-E-A-T.
Vlad has helped casino brands boost organic traffic and improve player retention.
His SEO expertise ensures content remains competitive in highly saturated search spaces, while his editorial skills guarantee engaging, researched, and player-friendly content.
Key Achievements in iGaming
Managed SEO content strategy for multiple iGaming platforms, doubling organic traffic and growing clicks from ~20K/month to over 700K/month.
Developed SEO-optimized content frameworks, improving on-page ranking signals and internal linking strategies.
Led teams of writers and editors, implementing SOPs for content quality, compliance, and responsible gambling standards.
Specialist in free spins & promotions, ensuring transparency in bonus mechanics, wagering requirements, and player eligibility.
Crypto & Blockchain Experience
Vladโs involvement in crypto started in 2016 at Trade.com, where he worked on crypto trading and financial product marketing. Since then, he has traded, written, and optimized content for blockchain startups, DeFi projects, and NFT launches.
From ghostwriting whitepapers for ICOs to covering Web3 gaming and decentralized gambling, Vlad understands how crypto content needs to balance education, compliance, and SEO discoverability.
Key Achievements in Crypto Content
Optimized SEO for crypto casino platforms, improving rankings for terms like โbest Bitcoin casinosโ and โEthereum gambling sitesโ.
Ghostwrote whitepapers for multiple blockchain projects, covering smart contracts, DeFi ecosystems, and NFT utility.
Created evergreen crypto content, explaining concepts like Proof of Stake, Layer 2 scaling, and tokenomics.
Developed SEO strategies for blockchain gaming sites, ensuring visibility in emerging niches like Play-to-Earn and Web3 casinos.
Areas of Expertise
SEO Content Strategy โ Researching high-converting keywords, optimizing on-page structure, and building content hubs for long-term rankings. iGaming & Casino SEO โ Expertise in free spins, no-deposit bonuses, slot mechanics, and blackjack strategies.
Crypto Casinos & Blockchain Gambling โ Writing and optimizing crypto casino reviews, payment guides, and DeFi gambling insights.
Affiliate & Performance Marketing โ Crafting SEO-driven content that converts traffic into sign-ups and deposits.
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