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FC Barcelona Launches Animated NFTs, Depicting Legend Johan Cruyff

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FC Barcelona, a professional football club based in Catalonia, Spain, has announced plans to launch its animated non-fungible tokens (NFTs). FC Barcelona will create an audiovisual digital collectible, recreating sporting moments of sports legend “Johan Cruyff.”

In July 21 press release, FC Barcelona confirmed plans to launch the first digital collection, animating sports legend Johan Cruyff. The Spanish professional football club has partnered with strategic innovation companion and digital super studio BCN Visual to produce its animated NFTs.

The newly created audiovisual digital masterpiece “In a Approach, Immortal” launched on July 21, 2022, with the public sale scheduled next week on July 26, 2022. The public sale of Johan Cruyff animated NFTs will happen at Sotheby, the world’s premier vacation spot for digital artwork.

In a Approach, Immortal NFT Explained

The highly anticipated digital collectibles will showcase football legend Johan Cruyff flawing on air to attain a seminal aim towards the Atletico Madrid goalkeeper Miguel Reina at Camp Nou stadium in late 1973. The late Johan Cruyff was a former professional striker and football club manager at FC Barcelona.

In a Approach, Immortal is the primary NFT out of ten artworks scheduled to launch in the next few months. The digital artworks on the waitlist include iconic FC Barcelona moments and characters showcasing the membership legacy and heritage.

In a Approach, Immortal is an audiovisual artwork developed by more than 40 strong groups with Hollywood’s most proficient laptops graphics (CG) and visible results (VFX) artists. The NFT masterpiece features membership-based advantages and experience, such as making holders “Barca Digital Ambassadors.”

Moreover, FC Barcelona’s 40-second animated film features authentic soundtracks performed by a 30-piece orchestra, incorporating actual sounds from the Camp Nou stadium and FC Barcelona supporters. While commenting about the NFT launching, Joan Laporta, the President of FC Barcelona, remarked:

“Barça with greater than 400 million followers in social networks is consistently opening new methods to attach with our followers, and we imagine that with the Golf equipment new NFT technique we discovered a singular alternative to proceed to rise and consolidate the Barça model.”

In the meantime, the bidding for In a Approach, Immortal NFTs is now live, with a public sale scheduled next week on July 29. Customers, investors, and sports fans can purchase these NFTs using debit cards or digital assets, including BTC, ETH, DOT, and USDC.


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