Immutable And OKX Join To Launch A GameFi Launchpad On OKX NFT Marketplace

Updated: 21 March 2024

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Immutable, one of the leading web3 gaming platforms, has announced a strategic partnership with the crypto exchange OKX to launch a GameFi non-fungible token launchpad on the OKX NFT marketplace. The giant firms believe their partnership will bring the masses into web3 gaming.

Immutable & OKX Join To Launch A GameFi Launchpad

In a March 21 blog post, Immutable confirmed inking a strategic partnership with OKX, including introducing a GameFi NFT launchpad and integrating Immutable’s gaming-focused zkEVM blockchain network into OKX Marketplace and OKX Wallet.

The news is finally out. @OKX + @Immutable = unparalleled distribution for web3 games. 🎉@immutable is partnering with @okx to launch a gamefi launchpad, to onboard the next billion users into web3. https://t.co/rnBBEgGj2t

— Robbie Ferguson 🅧 | Immutable (@0xferg) March 21, 2024

Established in 2018, Immutable is a gaming platform focused on bringing digital ownership to every player by making it safe and easy to build great games with blockchain technology. The platform makes it easy for game studios and independent developers to safely and confidently develop and launch successful games on Ethereum.

For the past five years, the gaming platform has been under the good leadership of Mr. James Ferguson, Mr. Robbie Ferguson and Sir Alex Connolly, who take the top seats in the firm. The gaming studio has pioneered one of the most popular NFT trading games, Gods Unchained, and it’s currently building one of the most highly anticipated mobile RPGs, Guild of Guardians.

On the other hand, OKX is a global technology company providing a comprehensive suite of products to meet the needs of beginners and experts alike. The giant tech firm has a secure and adaptable crypto wallet that gives crypto users access to over 80 blockchain networks while allowing them to take custody of their funds.

The behemoth tech firm also has a multi-chain, zero-fee NFT marketplace that gives users access to NFT listings across seven top-tier marketplaces, including OpenSea, Magic Eden, LooksRare and Blur. Previously, OKX had partnered with several of the world’s top brands and athletes, including English Premier League champions Manchester City F.C., McLaren Formula 1, and The Tribeca Festival.

Immutable & OKX NFT Launchpad Overview

Under the new integration, Immutable and OKX anticipated joining their blockchain capabilities and functionalities to build a GameFi launchpad on the OKX NFT Marketplace. This partnership is set to revolutionize how over 50 million users engage with and access NFTs and digital assets within the gaming space. While commenting about the upcoming project, Robbie Ferguson, Co-founder of Immutable, remarked:

“Collaborating with OKX aligns with our mission to bring digital proprietorship to every gamer in the world. OKX’s robust ecosystem and cutting-edge technology combined with Immutable’s Web3 gaming expertise allows us to open new gaming experiences for millions of players worldwide.”

In the meantime, Immutable and OKX have announced that their joint project will launch in the coming months to give time on highly anticipated global gaming launches scheduled for Immutable zkEVM blockchain in coming weeks, including the Guild of Guardians, Shardbound, and Metalcore.