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Gnosis Launches Debit Card For Daily Purchases Using Crypto Assets

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Gnosis
Gnosis

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Gnosis unveiled a new debit card that enables people with crypto wallets to make everyday purchases using stablecoins via Visa’s payments system.

The company, a sidechain of ethereum, also announced Gnosis Pay, a Decentralized Payment Network (DPN), that it said will combine with its debit card to remove the barriers between traditional finance and decentralized finance (DeFi).

“Spend crypto like you spend cash, anywhere Visa is accepted,” it said. ”Certified by Visa to be accepted by 80+ million merchants worldwide, bringing your digital assets into the traditional economy.”

Gnosis aims to bridge the gap between the cryptocurrency ecosystem and conventional payments and if successful it has the potential to nudge cryptocurrencies further into the mainstream

The Gnosis Card is timely as many crypto users have been moving away from wallets on centralized crypto exchanges and into self-custodial wallets such as Ledger and MetaMask. This is mainly a result of trust issues stemming from the collapse of FTX and other exchanges. But as Gnosis co-founder Friederike Ernst told TechCrunch, the problem has been that crypto is dominated by ”all these tokens that kind of don’t work anywhere esle.”

“We’ve always had this really strong line between crypto and the real world,” he said. “We’re trying to erase this bit by bit so people can use their real-world money in crypto and use their crypto to pay for things in the real world.”

The Gnosis Card will first go on sale in the UK and the EU, with future expansions planned for Brazil, Mexico, Singapore, and Hong Kong. Gnosis Pay hopes to make its U.S. debut by the end of Q3/2023.  With the help of MakerDAO, Gnosis Pay is looking to provide USD-denominated stablecoin, DAI, as a credit card alternative.

Gnosis Card Business Model

Gnosis pay

To acquire the card, users will be charged 30 euros, of which 10 euros will be used to create and deliver the card. The remaining 20 euros will be channelled toward developing the engineering and compliance infrastructure.

On the other hand, Gnosis will make profits from the transaction costs incurred by users during payment. Additionally, the card’s adoption will increase the demand for Gnosis’ native token, GNO, eventually boosting its blockchain ecosystem.

Gnosis Pay will provide crypto wallet developers with a set of tools to create their own version of Gnosis Card. Using these tools, developers will then able to skip the process of building an online payments system and easily provide its users with cards.

Aside from paving the way for other platforms, Gnosis Pay will charge other wallets for issuing their own internal cards.

A Crypto Debit Card

“To date, most fiat-to-crypto on-ramps exist only on exchanges, which appeals primarily to traders and not to regular retail users,” said Marcos Nunes, co-founder, and CEO of Gnosis Pay. “We’re pleased to introduce Gnosis Card to help users tear down the wall between their on and off-chain activities.”

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