Magic Eden And Mocaverse Join Hands To Launch An NFT Launchpad

Updated: 18 September 2024

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Magic Eden, a prominent multi-chain non-fungible token market platform, has partnered with Mocaverse, a non-fungible token project from the game software company and venture capital company Animoca Brands, to launch a non-fungible token launchpad. In this article, we shall assess more about this strategic partnership.

Magic Eden And Mocaverse Join To Launch An NFT Launchpad

In a September 17 blog post, Magic Eden confirmed partnering with Mocaverse to launch a non-fungible token launchpad duped MagicMoca. The newly launched platform is exclusively for the Mocaverse NFT community and is designed to facilitate access to curated gaming and IP NFT project launches. MagicMoca will tap into the Moca Network and its funnel of upcoming NFT projects from Animoca Brands.

Introducing MagicMoca, a custom NFT Launchpad built in partnership with @moca_network 🪄

MagicMoca will tap into the Moca Network and its funnel of upcoming NFT projects from @animocabrands.

We’ll also be adding $MOCA as a preferred way to mint + collect. pic.twitter.com/ws8AwmtZlY

— Magic Eden 🪄 (@MagicEden) September 17, 2024

Launched in September 2021, Magic Eden is one of the leading multi-chain NFT marketplaces supporting non-fungible token collections created on the Solana, Ethereum, Polygon, and Bitcoin blockchain networks. It has rapidly grown to become one of the most prominent NFT market platforms on the Solana blockchain network, where it was initially launched.

Magic Eden enables users to create, buy, sell, and collect NFTs. The NFT marketplace features several products, including a Launchpad, which allows creators to develop and trade digital item collections on the Magic Eden site instead of hosting them on their infrastructure. Magic Eden also has a crypto wallet that offers a user-friendly and secure custodial experience.

On the other hand, Mocaverse is a non-fungible token project launched by blockchain gaming giant and NFT infrastructure provider Animoca Brands. Mocaverse NFT collection features a limited edition of 8,888 NFTs of characters called Mocas hosted on the Ethereum blockchain network. Mocaverse was created to fuse Animoca Brands’ crypto projects, subsidiaries, joint ventures, and partners through a unique NFT collection.

MagicMoca NFT Launchpad Overview

Magic Eden NFT marketplace and Mocaverse announced their new NFT launchpad during the Token2049, a global web3 event organized annually in Singapore and Dubai, where decision-makers in the crypto ecosystem connect to exchange ideas. While commenting about the new strategic partnership, Jack Lu, the CEO and co-founder of Magic Eden, remarked:

“It’s been a great experience partnering with Mocaverse and bringing this launchpad to life. Our priority will always be to push boundaries on how to expand the world of NFTs, so tapping into innovative collaborations with Mocaverse and unlocking access to the Animoca Brands ecosystem is a huge asset for both of our communities.”

In turn, Kenneth Shek, Mocaverse lead, commented:

“Mocaverse welcomes Magic Eden to the Moca Network, where we share the same vision to accelerate consumer crypto by using NFTs as the touchpoint for day to day consumers. Together, Mocaverse and Magic Eden will tap into Mocaverse’s network effect and curate only the best projects launching NFTs exclusively for both communities. Magic Eden is launching marketplaces compatible with different chains, and we’re fully aligned to bringing full interoperability to users through our new launchpad MagicMoca and adopting the omni-chain MOCA Coin.”

MagicMoca will launch later in Q3 2024. The NFT launchpad will be the first co-branded NFT launchpad to curate high-quality NFT projects from key cultural verticals such as gaming, sports, IP, and others for holders of Moca NFTs and Moca IDs. MagicMoca will adopt MOCA Coin as its primary currency for sale activities. In addition, Magic Eden will enable Moca ID users to participate in the highly curated NFT launches and build their on-chain reputation with NFTs.