Mike Tyson Elevates Boxing Blockchain Initiative as New Brand Ambassador

Updated: 21 April 2024

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Boxing icon Mike Tyson has taken on a new role as brand ambassador for the blockchain initiative aimed at boxers, Ready To Fight (RTF). This strategic partnership is announced just as RTF gears up to launch its RTF token across four major cryptocurrency exchanges, signaling a major step in their mission to transform the boxing industry.

The initiative, spearheaded by heavyweight champion Oleksandr Usyk along with a dedicated team of advisors and ambassadors, presents itself as a blockchain-based social network. This network aims to foster connections between fighters of all levels and key figures in the boxing world, effectively shaping the sport’s future.

Mike Tyson Champions Blockchain Technology in Boxing

Mike Tyson’s association with RTF is not his initial venture into the blockchain realm. Previously, in August 2021, Tyson introduced a series of non-fungible tokens (NFTs) on the OpenSea marketplace, which were crafted by emerging digital artist Corey Van Lew. These limited edition NFTs marked his first foray into the digital asset space. Following this, in April 2022, Tyson expanded his digital presence by offering his Mystery Box NFT collection on Binance’s NFT marketplace. This collection allowed fans to gain ownership of various Tyson-signed memorabilia, such as gloves, shorts, and other gear through their purchases.

The partnership with RTF is expected to leverage Tyson’s legendary status and global influence to greatly expand the project’s visibility. This collaboration not only promises to captivate a vast audience of boxing fans worldwide but also aims to inspire them by revolutionizing the boxing ecosystem through innovative blockchain technology.

Boxing legend Mike Tyson has partnered with the blockchain project for boxers Ready To Fighthttps://t.co/wLb7XkJ5Bx

— crypto.news (@itscrypto_news) April 19, 2024

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