Crypto And NFT Wallet Phantom Rebrands To Offer A Better User Experience

Updated: 30 June 2023

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Phantom, a Solana-based digital wallet reimagined for DeFi and non-fungible tokens, has rebranded its website to offer a better user experience. Phantom aims at making its wallet safe, easy to store, send or swap tokens, and accessible to anyone.

Phantom Rebrands To Offer A Better User Experience

In a June 29 blog post, the crypto wallet confirmed rebranding plans to offer a better-refreshed brand that represents its traits. To start with, Phantom has replaced its old Logo with a new, more dynamic, distinctive, and sleeker-looking logo.

1/ We believe crypto should be fun and accessible for everyone.

So, we’re refreshing our brand to better represent that.

Allow us to reintroduce ourselves… pic.twitter.com/bJ0SPmVJ89

— Phantom (@phantom) June 29, 2023

Phantom Wallet has also redesigned its wordmark with a rounded and more expressive typeface to complement its new icon’s dynamic and floating nature. It has also rebranded its dashboard with modern tones and vibrant complementary purplish colours that are more lively and expressive.

In collaboration with the award-winning font foundry design studio, Phantom has created its custom font that complements its new brand while carefully protecting its homage roots. It has redesigned its desktop and mobile wallet dashboards with a refreshed look and feel while maintaining the initial great user-friendly experience.

Phantom Website Now Has A New Presentation

Phantom NFT Wallet has also redesigned its website to help users build their knowledge with simple guides and explainers. Non-fungible token collectors can now browse the best NFT projects with curated recommendations and find new favourite apps and NFTs with ecosystem spotlights.

Meanwhile, Phantom has assured all users that even though the crypto wallet features a new, updated look and feel, they can expect the same excellent user experience, security, and support that they have been receiving. Phantom believes crypto should be fun and accessible for everyone.