{"id":363331,"date":"2022-12-09T04:13:30","date_gmt":"2022-12-09T09:13:30","guid":{"rendered":"https:\/\/insidebitcoins.com\/?p=363331"},"modified":"2022-12-09T04:15:51","modified_gmt":"2022-12-09T09:15:51","slug":"ipod-investor-is-turning-his-hand-to-crypto-what-can-we-expect","status":"publish","type":"post","link":"https:\/\/insidebitcoins.com\/news\/ipod-investor-is-turning-his-hand-to-crypto-what-can-we-expect","title":{"rendered":"iPod Investor Is Turning His Hand To Crypto &#8211; What Can We Expect?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Pod investor has turned his hand to crypto, creating a new hardware crypto wallet with French startup company Ledger, according to a news<\/span><a href=\"https:\/\/www.cnbc.com\/2022\/12\/06\/ledger-stax-new-crypto-wallet-designed-by-ipod-creator-tony-fadell.html\"> <span style=\"font-weight: 400\">report<\/span><\/a><span style=\"font-weight: 400\">. The debut comes at a time when trust in centralized crypto platforms is fading following the collapse of <a href=\"https:\/\/insidebitcoins.com\/news\/ftx-founder-sam-bankman-fried-is-reportedly-under-investigation-for-market-manipulation\">Sam Bankman-Fried\u2019s<\/a> crypto empire FTX.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Inventor of Apple\u2019s famous iPod Tony Fadell is reportedly bringing a new product into the crypto space after designing and creating a new hardware cryptocurrency wallet for his French client, Ledger.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">&quot;The product guru made Ledger&#39;s new hardware wallet &#8211; a tiny vault for digital cash &#8211; flashy and fun.&quot; <\/p>\n<p>Thank you <a href=\"https:\/\/twitter.com\/StevenLevy?ref_src=twsrc%5Etfw\">@StevenLevy<\/a> for joining us in Paris and NYC to see how <a href=\"https:\/\/twitter.com\/Ledger?ref_src=twsrc%5Etfw\">@Ledger<\/a> Stax came to be. <\/p>\n<p>You can read the full article in <a href=\"https:\/\/twitter.com\/WIRED?ref_src=twsrc%5Etfw\">@WIRED<\/a> now: <a href=\"https:\/\/t.co\/r6UwpdiA98\">https:\/\/t.co\/r6UwpdiA98<\/a><\/p>\n<p>&mdash; Tony Fadell (@tfadell) <a href=\"https:\/\/twitter.com\/tfadell\/status\/1600180546423750656?ref_src=twsrc%5Etfw\">December 6, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400\">Reportedly, Fadell had initially declined the collaboration saying, \u201cThis was not something I wanted to do.\u201d This was despite his interest in crypto and being a crypto HODLer himself. Citing \u201chaving many other things to do,\u201d Fadell later moved to purchase some of Ledger\u2019s older devices and discovered that just like MP3 players in 1999, people did not know what to make of the devices as they were challenging to use. A nolstagic Fadell said:<\/span><\/p>\n<blockquote><p><i><span style=\"font-weight: 400\">\u201cThis reminds me a lot of the iPod.\u201d<\/span><\/i><\/p><\/blockquote>\n<p><span style=\"font-weight: 400\">In his words, \u201cI did not feel like it was ready for mass consumer, or at least early adopter consumer markets.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Fadell\u2019s reservations were in tandem with his principle as an inventor, \u201cNot business to geeks, but business to consumer.\u201d<\/span><\/p>\n<h2><b>Ledger\u2019s Hardware Crypto Wallet Device, Ledger Stax, And Its Specifications<\/b><\/h2>\n<p><span style=\"font-weight: 400\">The creation is part of the French startup\u2019s entrepreneurial move to start selling hardware crypto wallets. From the reports, Fadell\u2019s new creation is a credit card-sized device, christened \u2018<\/span><i><span style=\"font-weight: 400\">Ledger Stax\u2019<\/span><\/i><span style=\"font-weight: 400\">, and is set to retail at $279 by the Ledger Company.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ledger Stax debuted during the company\u2019s annual<\/span><a href=\"https:\/\/twitter.com\/Ledger\/status\/1600505786563715075\"> <span style=\"font-weight: 400\">Ledger Op3n<\/span><\/a><span style=\"font-weight: 400\"> event on Tuesday, November 6, where the company announced that it would be available on a pre-order basis, with shipping expected to commence in early 2023.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We&#39;re back in Paris for the 3rd edition of <a href=\"https:\/\/twitter.com\/hashtag\/Ledger?src=hash&amp;ref_src=twsrc%5Etfw\">#Ledger<\/a> Op3n! <\/p>\n<p>Stay tuned for exclusive announcements from our CEO <a href=\"https:\/\/twitter.com\/_pgauthier?ref_src=twsrc%5Etfw\">@_pgauthier<\/a>, our CXO <a href=\"https:\/\/twitter.com\/iancr?ref_src=twsrc%5Etfw\">@iancr<\/a>, our CTO <a href=\"https:\/\/twitter.com\/P3b7_?ref_src=twsrc%5Etfw\">@P3b7_<\/a>, and an exciting guest. <a href=\"https:\/\/t.co\/OFIBW7rloP\">https:\/\/t.co\/OFIBW7rloP<\/a><\/p>\n<p>&mdash; Ledger (@Ledger) <a href=\"https:\/\/twitter.com\/Ledger\/status\/1600127984840871936?ref_src=twsrc%5Etfw\">December 6, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400\">From the report, Ledger\u2019s new hardware crypto wallet device, which sports a black-and-white E-ink display, resembles a smartphone, measuring 85 millimeters long and 54 millimeters wide, and is roughly the same size as a credit card and, at about 45 grams, weighs less than an iPhone. Based on the E-ink specs, it is typically similar to that of Amazon\u2019s Kindle e-readers. The display also features a spine curving around the edge, on which Fadell says, \u201cYou can see what is on each one, just like an old CD or cassette tape or book.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Among the components of the Ledger Stax device, are magnets, which serve to enable holders to stack them together as you would cash or books, hence the name Stax.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Ledger Stax gives you self-custody and security. Plus, it has a curved E Ink touch screen.<\/p>\n<p>So why do we call it Ledger Stax? <\/p>\n<p>Find out here: <a href=\"https:\/\/t.co\/1m7PCT0DCW\">pic.twitter.com\/1m7PCT0DCW<\/a><\/p>\n<p>&mdash; Ledger (@Ledger) <a href=\"https:\/\/twitter.com\/Ledger\/status\/1600920748176154624?ref_src=twsrc%5Etfw\">December 8, 2022<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><span style=\"font-weight: 400\">Accordingly, consumers can connect the hardware crypto wallet to their laptops via a USB cable or link to their phones via Bluetooth.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Wallet holders can use it to deposit or exchange several different cryptocurrencies, including flagship the crypto Bitcoin (BTC), smart contract platforms Ethereum (ETH) and Solana (SOL), and non-fungible tokens (NFTs). Speaking in an interview with CNBC, Fadell opined,<\/span><\/p>\n<blockquote><p><i><span style=\"font-weight: 400\">\u201cMany Ledger owners have multiple devices, some store their NFTs, some store different crypto, some have multiple because they have different clients that they store for.\u201d<\/span><\/i><\/p><\/blockquote>\n<p><span style=\"font-weight: 400\">The Ledger Stax launch comes at a very timely moment when trust in centralized crypto platforms is fading in the wake of the FTX implosion.<\/span><\/p>\n<h2><b>Ledger Profiting From FTX Implosion<\/b><\/h2>\n<p><span style=\"font-weight: 400\">According to Ledger, their wallet devices have become increasingly popular following the <a href=\"https:\/\/insidebitcoins.com\/news\/ftx-latest-news-forensic-team-hired-us-lawmakers-investigation-into-other-exchanges\">collapse of crypto exchange FTX<\/a>, as consumers now prefer the self-custody option of digital asset storage compared to exchanges. Ledger CEO Pascal Gauthier said, &#8220;<\/span><span style=\"font-weight: 400\">All the news that you\u2019ve seen since the beginning of the year, from Celsius all the way to FTX, has really pushed a lot of users towards self-custody.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">As hardware wallets are offline, they are less susceptible to hacks or failures, with Ledger assuring that &#8220;To date, none of its devices have been hacked.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">It is the belief of the company that the popularity of its hardware crypto wallet devices will increase as the adoption of digital assets continues to grow. Notably, Ledger had sold more than 5 million devices as of December 6, 2022.<\/span><\/p>\n<p><span style=\"font-weight: 400\">On this note, Ledger\u2019s Chief Experience Officer, Ian Rogers, who is a staunch believer in the need for security in the crypto playing field, said, \u201c\u2026we lead increasingly online lives,\u201d adding that brands such as Instagram, Nike, Starbucks, and Amazon, among others are finding real-life use cases for digital assets. For this reason, \u201cI think that we will grow with that.\u201d<\/span><\/p>\n<h2><b>Will Ledger Stax gain Traction With Consumers?<\/b><\/h2>\n<p><span style=\"font-weight: 400\">Ledger is not the first company to launch a smartphone focused on blockchain and cryptocurrencies amid a troubled market. During 2018\u2019s crypto winter, HTC unveiled the Exodus 1, which was a mid-ranged phone with a crypto wallet component featured. Swiss startup Sirin Labs also unveiled its own phone dubbed Finney, with &#8220;cold wallet&#8221; functionalities. Similarly, blockchain platform Solana made a debut in 2022 with its own Android phone for Web3 and called it Saga.\u00a0 All these devices had a difficult time gaining traction with consumers.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ledger\u2019s new hardware crypto wallet, Ledger Stax, comes in an already existing market and will be competing with several other consumer gadgets during the Christmas holiday shopping season, including Apple&#8217;s new iPhone 14. However, seeing as rising inflation continues to constrain consumer budgets, alongside the stark downturn in digital asset prices, the company may yet see a struggling market as only 21% of Americans are comfortable investing in crypto, 35% lower than in 2021, according to a<\/span><a href=\"https:\/\/www.bankrate.com\/investing\/cryptocurrency-popularity-declines-among-millennials-survey-shows\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400\">September survey by Bankrate<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<h3>Read More:<\/h3>\n<ul>\n<li><a href=\"https:\/\/insidebitcoins.com\/news\/coinbase-ceo-denies-ftx-accounting-error-claims-funds-were-clearly-stolen\">Coinbase CEO Denies FTX \u2018Accounting Error,\u2019 Claims Funds Were Clearly \u2018Stolen\u2019\u00a0<\/a><\/li>\n<li><a href=\"http:\/\/ftx%27s%20stunning%20collapse:%20what%20really%20happened\/\">FTX\u2019s stunning collapse: what really happened\u00a0<\/a><\/li>\n<li><a class=\"article-header-title\" href=\"https:\/\/insidebitcoins.com\/news\/why-is-coinbase-expecting-a-50-drop-in-revenue-this-year\" rel=\"bookmark\">Why Is Coinbase Expecting a 50% Drop in Revenue This Year?<\/a><\/li>\n<\/ul>\n\n            \n","protected":false},"excerpt":{"rendered":"<div class=\"fin-excerpt\">Pod investor has turned his hand to crypto, creating a new hardware crypto wallet with French startup company Ledger, according to a news report. The <a class=\"read-more-link\" href=\"https:\/\/insidebitcoins.com\/news\/ipod-investor-is-turning-his-hand-to-crypto-what-can-we-expect\" title=\"iPod Investor Is Turning His Hand To Crypto &#8211; What Can We Expect?\">[&#8230;]<\/a><\/div>","protected":false},"author":1850,"featured_media":363513,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7596],"tags":[11014,5245,13231],"class_list":["post-363331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cryptocurrency","tag-crypto-wallet","tag-ledger","tag-tony-fadell"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v23.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>iPod Investor Is Turning His Hand To Crypto - What Can We Expect?<\/title>\n<meta name=\"description\" content=\"Pod investor has turned his hand to crypto, creating a new hardware crypto wallet with French startup company Ledger,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insidebitcoins.com\/wp-json\/wp\/v2\/posts\/363331\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"iPod Investor Is Turning His Hand To Crypto - What Can We Expect?\" \/>\n<meta property=\"og:description\" content=\"Pod investor has turned his hand to crypto, creating a new hardware crypto wallet with French startup company Ledger,\" \/>\n<meta property=\"og:site_name\" content=\"InsideBitcoins.com\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/lubale.kanguha\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-09T09:13:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-09T09:15:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/insidebitcoins.com\/wp-content\/uploads\/2022\/12\/Screenshot-2022-12-09-at-12.11.34-1024x688.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"688\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nancy Lubale\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/NancyOmanga\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy Lubale\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/insidebitcoins.com\/wp-json\/wp\/v2\/posts\/363331#article\",\"isPartOf\":{\"@id\":\"https:\/\/insidebitcoins.com\/wp-json\/wp\/v2\/posts\/363331\"},\"author\":{\"name\":\"Nancy Lubale\",\"@id\":\"https:\/\/insidebitcoins.com\/#\/schema\/person\/ac91923c5d8b5a7285772dc8224ccb9c\"},\"headline\":\"iPod Investor Is Turning His Hand To Crypto &#8211; 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