Get Coin Signals!<\/span><\/a><\/div>\nBecause no journey is exactly the same each time, it means that neither is the XR experience with holoride’s so-called ‘elastic’ content adaptive tech, that monitors features such as driving styles, locations and route length.<\/p>\n
One fascinating feature touted by holoride is its ability to overcome the nausea associated with current in-car entertainment, be it reading a book or watching a film. Holoride claims that because of the minimal latency it reduces the motion sickness caused when what you see and what you feel is out of sync.<\/p>\n
NFT sector penetration is accelerating<\/b><\/h2>\n
Holoride is hopeful of boosting engagement by enabling the buying and collecting of non-fungible tokens (NFTs).<\/p>\n
NFTs are a type of crypto token in which each token is unique and can therefore be used to record the ownership of unique individual items and\/or assets, such as works of art, digital trading cards and in-game items.<\/p>\n
The CEO and co-founder of holoride, Nils Wollny, identifies the coming together of the digital and physical world \u2013 increasingly being referred to as the metaverse \u2013 as a huge opportunity for companies such as his.<\/p>\n
\u201cOur mission is to make transit time more valuable for everyone. Through NFTs, we envision the highest level of personalisation for users while offering a one-of-a-kind XR experience with compelling monetisation opportunities for our partners,” said Wollny<\/p>\n
He added: \u201cAs we look to expand across global markets, blockchain technology and NFTs help us scale while securing the integrity of our developer-centric and car manufacturer-agnostic approach.\u201d<\/p>\n
Linking the virtual and real world with help from the blockchain<\/h2>\n
Holoride\u2019s NFTs will work by linking various elements in the digital world to different locations and events.<\/p>\n
For example, people will be able to travel in a virtual vehicle and even collect some content left by developers on their way.<\/p>\n
So, this new experience will include experiences such as sitting in a car with a VR headset on and then catching different NFT-badged items left by creators on your journey route, with each item uniquely collectible. The tokens will also be tradeable.<\/p>\n
In addition, Wollny compares the NFT-infused experiences holoride is creating as akin to a player in a video game earning rewards from their skills. The only difference is that in the holoride worlds a player has ownership of their unique in-game rewards and can therefore trade them on an immutable, trusted and decentralised system, courtesy of Elrond’s scalable blockchain.<\/p>\n
Audi is suitably impressed by the possibilities opened up by holoride.<\/p>\n
\u201cWe\u2019re excited to explore blockchain\u2019s potential with holoride,\u201d says Sven Schuwirth, Senior Vice President Digital Experience and Business at AUDI AG. \u201cWe strongly believe that it is all about creating meaningful and customer-centered experiences.\u201d<\/p>\n
NFTs have become highly popular in other sectors such as sports, art, and the entertainment sector.<\/p>\n
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